You are spending $10k/month on marketing. Your Equity Partners ask: "What are we actually getting for this?"
You have no answer. You have no data. You show them a report full of "clicks" and "impressions," but you cannot point to a single dollar of net new revenue.
You look incompetent in the Board Meeting.
Your Practice Manager is "handling marketing" off the side of their desk.
You are paying a high-performance operator $120k+ to argue with web designers and post on LinkedIn.
You are burning executive salary on minimum-wage tasks. This is an efficiency leak.
Your agency manages your accounts.
If you fire them today, do you keep the data? Most agencies hold your Google Ads account, your pixel data, and your creative assets hostage.
You don't have a partner. You have a captor. You are buying "creative," but losing sovereignty.
Agencies pitch with Founders but execute with interns. We mandate "Key Personnel" clauses in every contract. The Strategist you meet is the Strategist who executes.
Data Sovereignty is non-negotiable. You own the ad account, the pixel, and the IP from Day 1. No agency can hold your assets hostage.
We act as a Fiduciary. We do not recommend solutions based on hidden kickbacks. All management fees are radically transparent on the invoice.
Risk mitigation is our product. If the partner fit fails within 30 days, we replace them at our cost. You are never locked into a bad hire.
Your partners don't care about "Impressions." They care about Capital Efficiency.
We strip the agency jargon. You receive a single-page Executive Summary every month. It looks like a P&L. It reads like a legal brief. It requires zero translation.
1. CUT: LinkedIn "Awareness" campaign is underperforming benchmark. Reallocate $2k to Search.
2. RISK: Agency creative refresh is 4 days overdue. Governance notice issued.
3. SCALE: Family Law Funnel is operating at 95% efficiency. Approve budget increase.
You have questions. We have nothing to hide.
Radical Transparency. We charge a flat Governance Fee to the client, or a disclosed Management Fee via the partner. Unlike "Free" brokers who hide commissions in your ad spend, every dollar we earn is visible on your invoice. We are Fiduciaries, not affiliate marketers.
You contract with the Agency, but on OUR terms. We provide the "Squeeze Addendum"—a legal rider that overrides the agency's standard contract. It enforces data ownership, key personnel clauses, and the "30-Day Trap Door." We govern the relationship; we don't block it.
The "$80k Generalist Trap." An $80k hire is usually a junior generalist. They are mediocre at SEO, bad at design, and okay at email. For the same cost, Squeeze gives you a Board-Level Strategist to manage the plan, and a network of elite specialists to execute the tactics.
72 Hours. We request "Read Only" access to your Ad Accounts and Google Analytics. We run the data against our benchmarks. Within 3 business days, you receive the "Governance Risk Assessment" telling you exactly how much capital is being wasted.
We replace them at our cost. This is our primary guarantee. If the partner performance dips below the agreed KPIs for two consecutive months, or if they breach the Code of Conduct, we initiate the replacement protocol immediately. You never pay for the recruitment of the replacement.
Most Tier 2 firms are bleeding 15-20% of capital due to agency inefficiency and non-compliance.
We assume "Read Only" access to ad accounts. We identify the "Bleeding Neck" waste within 72 hours.
We terminate low-value vendors. We strip the "Agency Bloat" and reset the strategy.
We deploy the Vetted Specialist. We enforce the "Code of Conduct" contract before they execute.
We sit on your side of the table. You receive the "No Translation" Ledger monthly.